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Did you know that the Charlotte Chamber of Commerce has a research department dedicated to helping your business secure the information it needs to solve critical problems?  If you don’t live in Charlotte, most local Chambers offer similar services.  At the time of this posting Tony Crumbley heads this department at the Charlotte Chamber.

Okay, so what the Chamber has a research department?  Well if you are willing to present your business challenges, chances are the research crew can help you zero in on the right type of data to solve your problem as well as do the legwork to get it. 

Last year I used this department  to identify all of the professional trade associations in the Charlotte market as decision makers regularly attend trade functions making these gatherings good pools to fish in.  The next day I had a spreadsheet with several hundred targetted prospects.  This list alone was worth my membership.

The Chamber’s networking opportunities are perhaps the best in the city but there is so much more at the Chamber to help your business grow.  Never fear, your Chamber Ambassador is here.

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Delivering presentations through the Charlotte Chamber or your local Chamber is an incredible way to attract new business.  You do know that everyone wants to do business with the expert, right?  If you conduct a well organized seminar guess what? You are now that expert in the eyes of every attendee. 

1. Gathering a captive audience of people (prospective clients) interested in your business
2. Positioning yourself as the local go-to provider of your product or service
3. A free venue, as I guarantee the Chamber will provide a meeting space
4. Free marketing through the Chamber’s email and print publications.  The more successful your talk, the better the Chamber looks to its members
5. An opportunity to collect attendees’ contact information to grow your mailing lists
6. The opportunity to turn excited attendees into evangelists (eg. salespeople) for your business, yes this does happen
7. Need I go on?

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• October 18, 2008 -- Inside BusinessFirst at the Charlotte Chamber (0)
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• September 24, 2008 -- Working Charlotte Chamber Sponsorships (2)
• September 24, 2008 -- “Get Service” for Networking Success (3)
• August 31, 2008 -- Does the Chamber Work for You? (4)
• June 1, 2009 -- How to Turn Meeting Notes Into Web Visits (0)
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